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FCP Skyscraper

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Specifications

  • Media Accepted: GIF, JPEG, Animated GIF, Flash, Rich Media
  • 120x600 Max File Size: 30K
  • 120x600 Rich Media Max File Size: 50K (On load: 30K)
  • Any interaction with an ad MUST be user-initiated
  • Ads with a white or transparent background must include a 1 pixel-wide border
  • All banners must be sized at 72dpi resolution
  • Flash ads need to have a clickTAG assigned for within the creative

For more information on ad specifications, please click here

» Skyscraper Ad

Think big! The skyscraper ad position on ForConstructionPros.com is a tall, narrow banner advertisement placed to the right of content on our web pages. Standard dimensions for a skyscraper ad are 120 X 600 pixels. Like the leaderboard, the skyscraper offers an advertiser a large space for a message. Unlike the leaderboard, which is placed above the masthead (title area of a Web page) and the page's content, a skyscraper is always visible above the fold and remains at least partly visible as the viewer scrolls down the page.

Rates

Unit: 120x600 Skyscraper
Location: Run of Site (ROS)
Standard Rate: $2,000 per Month
Frequency Discounts
3 Months: $1,900 per Month
6 Months: $1,800 per Month
12 Months: $1,700 per Month
Unit: 120x600 Skyscraper
Location: Fixed Placement
Standard Rate: $1,600 per Month
Frequency Discounts
3 Months: $1,500 per Month
6 Months: $1,400 per Month
12 Months: $1,300 per Month

Material Deadlines

Please allow 3 business days to process/load simple image and GIF animated ads and 5-7 business days to process all other types of creative. Specialized rich media ads and e-mail creative may require longer lead times, see below.

All rich media ads are tested on a matrix of browsers and platforms before posting. This process requires a MINIMUM of five business days to test rich media for performance, stability and compatibility.