There's no doubt that decorative asphalt has come a long way over the last 15 years. And despite being in the market for that time span, Oliver says the industry is still in its infancy. "It takes a while for construction products to be recognized," he says. "A 10-year-old construction product is not an old product, it's still relatively new."
And the versatility of decorative asphalt is also helping it grow. Larson points out that stamped asphalt is typically used just for an accent, but as the industry and consumer knowledge grows so do the sizes of projects. Now whole driveways and crosswalks are incorporating stamped or coated asphalt.
"For the first 10 years there were still a lot of skeptical people saying that if you put a pattern in asphalt it's not going to last," Oliver says about decorative asphalt. "That myth has been debunked. Now the paving and construction industries accept stamped asphalt as a viable product."