While putting together this issue, I continually ran across references to the words Triple Bottom Line. Now this isn’t surprising considering the focus of our magazine is assisting you with your sustainable construction efforts. However, after the continual reference to these exact words “Triple Bottom Line” — I took this as a sign to revisit the true meaning of sustainability.
Sustainability and “going green” are used synony-mously today, but they have very different meanings. The green movement (and “going green”) focuses on environmental awareness and how to reduce carbon footprint. Sustainability does include an element of environmental impact, but it is also so much more.
Building sustainably means enabling economic growth through infrastructure development that uses natural resources efficiently, minimizes environmental impact and enhances the quality of life for individuals and communities. (Refer to the interactive diagram at right.)
This means leveraging resources, including technology and innovation, to: