The assistance you provide need not be limited to their professional interests. If you discover they are passionate about a hobby, forward hard-to-find information that might be of interest to them.

Of course, the tried and true method is to take them out to lunch or dinner or take them to some type of event. The value of the customer determines the amount of time and money you should invest in the relationship.

Regardless of how you do it, you must stay close to your most valuable customers.

Final Note
You probably noticed that closing the sale is not listed as among the 10 selling systems. Closing is a skill, a very valuable skill. You that someone in your company must have.

Ron Roberts, The Contractor's Business Coach, teaches contractors how to turn their business into a profit spewing machine. To receive Ron's FREE Contractor Best Practices Newsletter visit www.FilthyRichContractor.com.