There is no denying concrete's durability. Because concrete will not rust, rot or burn, and termites and rodents can't burrow into it, it requires less energy and resources over time to repair or replace. The rugged durability of concrete creates long-lasting structures and pavements that have withstood the test of time for more than 2,000 years.

Because of the strength and durability of concrete it can withstand most natural disasters like fires, hurricanes, tornados and floods. This translates into less destruction, less property loss and less displaced families when natural disasters strike. When you consider the amount of debris hauled away from the Gulf Coast after Hurricane Katrina, the environmental costs are astonishing. If more of our homes and buildings were constructed with concrete it could mean the difference between life and death.

Compared to other building materials, concrete presents very little construction waste. You make and deliver only what you need and any leftover fresh concrete gets returned to the plant to either be reclaimed or piled on site to harden, crush and reuse as fill material.

The concrete industry has a lot to be proud of. We offer a product that is made from abundant natural resources and is locally produced. Concrete's strength and durability allow it to withstand not only natural and man-made disasters but the test of time. Concrete is recyclable, and it produces far less waste than other building materials.

Who knew concrete was such a great material? Now you do. So go out and tell someone!

Doug O'Neill, LEED AP, is National Resource Director for the National Ready Mixed Concrete Association (NRMCA). For more information about the many benefits associated with the most versatile building material on the planet, visit the NRMCA's website at www.nrmca.org.