You might ask, "What do you mean a growth plan? I am just trying to survive!" To that I say: Your Business Is Either Growing or Shrinking
However, if you don't have a growth plan, your business is going to shrink. With a well thought out growth plan, you should be able to position yourself for a decade of superior performance, once this recession ends.
Now is the time to be on the offensive!
Look back through history. Aggressive companies took advantage of rough economic markets to gain competitive advantage. Well-run companies enjoyed watching their weaker sisters fade away. After the first few months, competition shrank as poorly run, under-capitalized competitors wound down their operations and closed their doors.
There is always demand for affordably superior service. Poorly run companies can't deliver that, can't keep their costs low enough to make money, and eventually go out of business.
Don't be one of them. Don't sit around waiting for that to happen to you. Take command. Now is not the time to pull back into your shell.