Hurricane Irene Powers Increased Demand for Briggs & Stratton

As Hurricane Irene roars toward the East Coast, demand for portable generators produced by Briggs & Stratton Corp. is on the rise.

"We have been seeing a significant increase all week in portable generator demand and we have been shipping at a fast pace," said Laura Timm, spokeswoman for Wauwatosa-based Briggs. "We have ramped up production as well to ensure we are able to provide power to all those that will likely be affected with power outages caused by Hurricane Irene."

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