Kobelco Construction Machinery USA announces the appointment of Eric Hoffman as National Parts Manager. Hoffman will initially spearhead the research, design, set-up and stocking of the company’s North American parts facility in Houston before transitioning into the ongoing management of the parts operation where he’ll oversee inventory control, procurement, supply chain management, transportation and warehousing, quality control and the timely fulfillment of all customer and dealer parts orders.
Hoffman brings with him over 30 years of industry experience, 25 of which have been dedicated to the management of parts operations. Although new to this position, he is certainly not new to Kobelco, having served as the company’s Parts Manager from 1994 until 2003, when Kobelco signed a global agreement with CNH to market its excavators. Once the agreement was finalized, Hoffman transitioned with the company as a Parts Sales and Service Manager for CNH, serving in that capacity for a period of five years, before moving onto the position of Director of Parts Operations for LiuGong North America.
As Kobelco replants its roots in the United States and Canada, Hoffman will not only be key to identifying new opportunities for sales growth as it relates to parts but also in implementing parts promotions and marketing materials that drive revenue growth.