IRE joins APEX at Amsterdam RAI in 2014

The International Rental Exhibition (IRE) returns to the Amsterdam RAI Exhibition Centre in June 2014, but this time will be held concurrently with the established APEX aerial platform show.

IRE will take place in Hall 2 of the RAI Centre and APEX in Hall 1. There is also an outside area for APEX at the square in front of the RAI Centre.

IRE will be held June 24-26, 2014, and the show will again have the support of the European Rental Association (ERA), which will be holding its annual convention during the exhibition. The prestigious European Rental Awards dinner will also take place during IRE, making the exhibition a truly world class event.

IRE will also benefit by being held concurrently with the very successful APEX access event, which is moving from its long-time Maastricht home to Amsterdam for the first time in 2014. Visitors to each show will have access to the adjoining exhibition, providing visitors with a ‘one stop shop’ for all types of rental equipment. IRE exhibitors will benefit from increased traffic from rental-oriented APEX visitors.

IRE exhibitors will include global companies and small local suppliers of construction equipment and tools as well as suppliers of specialist services to the rental sector such as software and asset tracking technology. Equipment on show will include power tools, lighting towers, compressors, generators, skid steer loaders and mini excavators.

The ERA supports the IRE show and said it would benefit from the increased traffic from APEX visitors: “ERA strongly encourages all rental companies to save the date of the next IRE and plan to be present at both the show and the ERA Convention. ERA also encourages all suppliers with a strong focus on the rental industry to consider exhibiting at the IRE show and to use this occasion to meet and exchange with their clients and potential clients.”

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