Global Rental Alliance Discusses Initiatives, Programs at Mid-Year Meeting

Consistent with its purpose to increase the profile of the industry worldwide and benefit its membership, the Global Rental Alliance representatives discussed common initiatives and program work unique to their respective associations.

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The Global Rental Alliance (GRA) held a mid-year meeting via webinar in mid-August with participation of all member associations. Representatives of the seven associations shared information on membership initiatives underway, touched upon key issues impacting their membership and addressed topics for further discussion at their 13th annual meeting to be held Feb. 26, 2015, at The Rental Show in New Orleans.

Consistent with its purpose to increase the profile of the industry worldwide and benefit its membership, the Global Rental Alliance representatives discussed common initiatives and program work unique to their respective associations. Australia and the United States will be participating in the International Business Leadership Program this fall, administered by the ARA Foundation. Members continue to share best practices that impact their members and maintain a focus on industry technology developments, industry research data and statistics, conference programs, communication/promotion and membership.

The Global Rental Alliance is a partnership among seven independent rental/hire organizations throughout the world, including the Brazilian Rental Association (Associação De Locadoras), Canadian Rental Association, European Rental Association, Hire Association Europe (U.K.), Hire & Rental Industry Association (Australia), Hire Industry Association of New Zealand and American Rental Association.

Further information regarding the purpose and activities of the Global Rental Alliance and the International Rental Business Leadership Program are available at www.GlobalRentalAlliance.com.

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