




By Allan Heydorn
Editor
If you don't do the work you say you're going to do, I'm going to come and get your job. It's as simple as that," says William Parsons, co-owner with brother Dan of The Parsons Group. "If you want to keep your sweeping jobs just do what you say you're going to do and your customers won't have any reason to look elsewhere."
That approach has served this aggressive, broad-based property maintenance contractor well over its dozen years in business, and when combined with its insistence on quality control and its efforts to make property managers jobs easier has formed the basis of a strong and growing operation.
"We know good work and we make sure we do it," Parsons says. "If you're running a business you need to look at what you're doing and ask yourself, 'Am I doing the right thing? Am I doing it right? Am I doing what I said I was going to do?' If you can't answer 'Yes' to those questions then you're not doing a good job."
Originally a grounds maintenance company, The Parsons Group serviced only commercial and industrial properties. Dan and William worked all jobs alongside the crews – "We've never been desk sitters" – to assure job quality was consistent and as promised.
"We were always in the field. We're still always in the field. It's really important," William says. "If you want to be successful sometimes you have to get off your butt. You can't just leave it to your employees to do it. It doesn't matter what level you're at. If you're not committed to going out there and doing the work then you're going to fail.