In celebration of five decades of “Building the Future” together, Terex Aerial Work Platforms (AWP) invites customers, team members and industry influencers to share their stories of working with the Genie brand. Through the new “Tell Your Genie Story” online story-sharing submission site, genielift.com/your-story, people can chronicle their stories of successes, of challenges, of working together and of “Building the Future” with the company and its equipment over the last 50 years. Many of the stories will be published on the new Genie Aerial Pros (http://aerialpros.genielift.com/) site.
“The Genie brand, its rich history and legacy in the aerial industry, has been built on 50 years of collaboration and partnership with our team members and our customers, as well as the industries we serve,” says Aron Sweeney, Genie Marketing Manager, Terex AWP. “Their story is our story, and as part of our anniversary activities this year, our goal is to capture and share as many of these amazing stories as possible.
"These people, and their stories, have been an important part of our 50 years in the making, defining our success and longevity in the business, and we encourage those who would like to participate to tell us their Genie story through their own experiences and in their own words," Sweeney continues. "Stories that Genie receives will be shared and archived on the Genie Aerial Pros site so everyone can continue to enjoy them for the next 50 years.”
In addition to stories of collaboration and partnership from stakeholders outside of the company, the Genie Aerial Pros site also includes thoughts and observations on the last 50 years from Genie Team Members, including Matt Fearon, Genie President, Terex AWP.
“The Genie Aerial Pros site is updated weekly with new content,” says Sweeney. “These stories will become part of a collage of our shared history with customers and industry influencers around the world.”
