For Construction Pros

Marketing & Sales

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How to Improve Your Polished Concrete Photography

Tips on equipment, lighting and composition to help you improve your camera skills for polished concrete floors photos.

Article • August 21st, 2012
11 Tips to Build and Manage Your Business

Eleven "common" sense tips to help build and manage your construction business and put you on the path to profitability

Article • August 13th, 2012
Selling the Dream - Living the Nightmare

Get your sales and operations teams on the same page to avoid a sell the dream live the nightmare situation where a job is over promised and under delivered

Article • August 8th, 2012
Webcast: Social Media Summit for Construction Brands

This free webcast will take a look at case studies and best practices for leveraging social media brands to realize results for your construction business

News • August 6th, 2012
Leaders Make Selling A Priority

As the leader of your construction business, you set the priorities and the path for your employees to follow - but you must also demonstrate your commitment to these priorities

Article • July 25th, 2012
Hire Great Sales People to Land Well-Paying Work

Finding and hiring a good sales staff can be difficult but rewarding for your business and your staff

Article • April 25th, 2012
Free Webcast: Marketing Considerations for Construction Brands

Free May 15, 2012 webcast will address three important aspects of marketing in the construction industry

News • April 11th, 2012
Concrete Contractor Shares His Thoughts on the Art of Bidding

Bidding tips from Carolina Floors President Jeff Rogers.

Article • March 12th, 2012
Free Webcast: Strategic Marketing for Construction Brands

Free webcast on March 15 emphasizes marketing programs for customer acquisition and customer retention strategy

News • February 28th, 2012
Win Big at the Project Interview

Seven steps to win at the project interview and get a signed contract

Article • February 15th, 2012
The Business Of Marketing: The 4 KPI's of Your Marketing Machine - Part III

Tracking KPI's for each of your marketing sources can impact your bottom line

Article • January 5th, 2012
Relationships Do Still Matter

While it may be hard to imagine in today's construction environment, contractor/client relationships still matter.

Article • December 15th, 2011
The Business Of Marketing: The 4 KPI's of Your Marketing Machine - Part II

Apply the four KPI's of marketing to help build your marketing plan

Article • December 13th, 2011
Grass Roots Marketing for the Decorative Concrete Contractor

7 steps to help you promote your business

Article • November 29th, 2011
Is It Time to Rebrand?

A brand is a combination of both physical company attributes as well as corporate philosophies

Blog • November 8th, 2011