Allison Transmission announces the promotion of Otto Szalavari to managing director of global marketing. Szalavari’s primary areas of responsibility will include market insights and voice of customer, global marketing brand management and communications, developing differentiated value propositions, developing and deploying key sales tools, and assessing markets and segments for new product development.
Szalavari joined Allison in February as director global marketing information and product strategy, with a focus on international and domestic business activities and commercial sales agreements. In that role, he has led global market intelligence activities including the understanding of market size, market trends and competitive positioning.
Szalavari holds a bachelor’s degree in mechanical engineering from Moscow Polytechnic University and a master’s degree in business economy and international marketing from Budapest Business School – University of Applied Sciences in Hungary.
