Second, NAPSA wants to use the website to reach out to prospects. "Why should you be a member of NAPSA? You ought to be able to go to the website and figure that out real quick," Barton says.
Third, NAPSA wants to use its website to reach end users -the people and companies who buy the contract sweeping services of NAPSA members.
"We've never done a very good job of attracting property managers to our website or making it very property manager friendly so they'll want to come to us," Barton says. "That's something we intend to fix.
"We want to educate property management companies about the sweeping industry, about why they need to sweep, about what a good sweeping contractor will do," Barton says. "Then we want to inform them about our certified sweepers, and direct them to our contractor locator, which will enable us to help more members find more work."
Address & contact change
AH staff member Sarah Gazi will serve as NAPSA's new executive director. NAPSA's new contact information is 15000 Commerce Parkway, Suite C; Mount Laurel, NJ 08054; phone: 856-439-0500; fax: 856-439-0525; e-mail: Sarah@NAPSAonline.com. NAPSA's website, www.napsaonline.com, remains the same.