Straight & Arrow

Straight Arrow Products, Inc., since 1970, continues to create and provide exclusive hair and skin care products renowned for quality and performance in both the Equestrian and Personal Care markets. We’ve honed our roots by initially producing under the brand names Mane ‘n Tail®, Hoofmaker®, and Mineral Ice®. Naturally expanding to accommodate people, as the equestrian audience discovered a valuable ‘secret’, that the products they were using on their horses, created remarkable results when used on themselves, as well