Building Pride—and Workers—in the Construction Industry

Employee retention seems to be the foundation of many problems construction professionals and concrete contractors face today. The disparity between new workers who stay versus experienced people retiring or leaving is a popular topic.

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In general, it seems the single largest issue facing the construction industry is a shortage of skilled labor. That and the cost of everything. I guess I could have just said "the economy."

Sadly, employee retention seems to be the foundation of many problems construction professionals and concrete contractors like yourself face today. The disparity between new workers that stay versus experienced people retiring or leaving has been such an issue that it's often the first subject that comes to mind in conversations about industry challenges.

According to the latest information, for every five Baby Boomers who retire, only two workers from a younger generation are taking their place, says Don Weaver, president of Weaver-Bailey Contractors Inc. and first vice chair (incoming chair) of the American Concrete Pavement Association Board of Directors. 

As the world's second-most used material, concrete business must continue, and Weaver-Bailey are actively addressing this by engaging their community, recruiting at local high schools and colleges. In the last 18 months, their employee retention ratio has been 1:3. In this time frame, the company has hired 150 employees only to find 50 who stayed. They attend local events like "Be Pro Be Proud" sponsored by their state chamber of commerce. As described on their website, Be Pro Be Proud is one of the leading movements to bring a new generation of pride, progress and professionals to the country's skilled workforce. So far, they've taken root in 6 states, Arkansas, Georgia, North Carolina, South Carolina, Tennessee, Texas, and New Mexico. Weaver explains that the organization holds events at high schools with engaging activities like providing an opportunity for students to experience simulators and introduce them to trade equipment like track hoes, dozers, trucks, and welding equipment. 

This is only one example of one organization bringing attention and some interest to the trades. As James R. Baty II, F.ACI, F.TCA, executive director at the Concrete Foundations Association, tells me, "There is a maturing effort for concrete contractors working in their local markets for the trades." 

How are you reaching out? Email me. Let me know and help me share your story because that effort will change things. 

An Award for You

Before you turn the page or click away, on top of recognizing the equipment and tools, the brands of the ForConstructionPros.com family have announced a brand new award designed for the people who make this industry great - namely, you. We're calling it the PACER award and organized by categories to celebrate those who truly are making an impact. More information can be found at https://CONC.me/PACERaward.

That's enough out of me. Enjoy this issue.

Thank you.

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