A 'Hollywood touch' for construction

In an economy where ever dollar counts, construction companies are looking for ways to make their jobsites more efficient and their projects more profitable. Many of them are turning to technology. NPR ran a great story this AM on 3D construction design company Autodesk's software program that helps turn "shovel-ready" projects into computer simulation previews of road and bridges. We won't see Spiderman swinging his way around tomorrow's bridges, but the software does bring a little bit of Hollywood into the construction market. Listen to the story here.