Business-to-Business Negotiation Skills

Maximize your results with vendors, customers, and colleagues using key principles and skills to create successful deals and long business relationships

March 24, 2011
March 24, 2011
Thursday, March 24
3:00 pm - 4:30 pm

Maximize your results with vendors, customers, and colleagues in a power-packed program that covers the key principles and skills for creating successful deals and long business relationships. Participants learn why it’s important to bond before bargaining, how to identify the essential facts and feelings, create successful strategies, position interests, uncover what the other side really wants, and communicate with confidence, composure, and persuasive punch. You’ll learn how to prepare, probe, propose, and close deals that optimize your success.

Learning Objectives:

  1. Create negotiated agreements that optimize short- and long-term results
  2. Avoid common mistakes, dirty tricks, and damaging haggling tactics
  3. Energize your success by knowing the facts, fears, friends and foes in a deal

Sponsors: Association of Equipment Manufacturers (AEM), National Concrete Masonry Association (ICON Expo), National Ready Mixed Concrete Association (NRMCA), National Stone Sand & Gravel Association (NSSGA), Association of Equipment Management Professionals (AEMP), American Concrete Pumping Association (ACPumpA)