April 2018

The April 2018 issue of Rental features our annual "Aerial Industry Report," plus an in-depth look at the future of powered access equipment training, tips on how to build a successful rental inventory of outdoor power equipment and more.

Rental April 2018

For Strength, Show Weakness

Brad Boehler, president of Skyjack

Skyjack President Brad Boehler Eyes Future of Remotely Controlled and Autonomous Aerial Equipment

Matthew Elvin, CEO, Snorkel & Xtreme Mfg.

Snorkel CEO Matthew Elvin Predicts Aerial Market Strength Through 2019

Matthew Elvin, CEO, Snorkel & Xtreme Mfg.

Snorkel CEO Matthew Elvin Predicts Aerial Market Strength Through 2019

Frank Nerenhausen, president, JLG Industries Inc.

JLG President Frank Nerenhausen Sees Aerial Market Experiencing Global Synchronous Recovery

Navigating Family Relationships in the Rental Business

Some rental business owners are quite certain that having a spouse or other family members in the business with them would never work out, but the combination of family and business can actually be fabulous.

April 4, 2018

Family Business2

Lifting Equipment

Genie President Matt Fearon Says 'These Are the Times You Wait For'

"Our backlog at the end of December was the highest year-end backlog in Genie’s history, and now 2018 just keeps getting stronger," says Fearon. "What’s interesting is that backlog is all over the world too, not just any one market."

April 4, 2018

Matt Fearon, president, Genie/Terex Aerial Work Platforms

Spring Forward Toward Profitable Outdoor Power Equipment Rentals

Whether you are currently offering lawn and garden equipment as part of your portfolio, or are considering doing so, landscape crews who do not normally own niche landscape products will be looking for clean-up solutions at their local rental store.

March 28, 2018

Work-saving edging tools are always in spring demand. Little Wonder BedShaper® cuts easy-to-remove stips of sod.

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