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Section: Rental > Lifting Equipment
Vertical Lifts
LiftSmart
January 1, 2026
Lifting Equipment
Skyjack Brings New Scissors & Articulating Booms to CONEXPO & The ARA Show
Skyjack
Skyjack is excited to exhibit all-new electric scissors and articulating booms at CONEXPO in Las Vegas and at The ARA Show in Orlando. Visitors can connect with innovative new products that are designed to maximize machine utilization and performance.
January 1, 2026
Winches
BRADEN by Arrowhead Winch Adds TR25 and TR35 Hydraulic Winches to TR Series
Arrowhead Winch
BRADEN by Arrowhead Winch introduces TR25 and TR35 hydraulic winches, offering high-capacity, compact designs for recovery, towing, utility and forestry applications.
December 21, 2025
Rental Business
Universal Expectations at The ARA Show 2026
American Rental Association (ARA)
What equipment rentals can expect at The ARA Show 2026.
December 19, 2025
Business
Stellar Industries to Acquire Elliott Equipment, Expanding Lifting Solutions
Stellar
Stellar Industries announces plans to acquire Elliott Equipment Company, broadening its aerial work platform and utility lifting offerings while maintaining Elliott’s brand, employees and U.S. operations.
December 17, 2025
Rental Business
2025 in Review: An Overview of the Equipment Rental Industry
American Rental Association (ARA)
When thinking about this year in rental, it might help to put it on the backdrop of how we got here in the first place.
December 16, 2025
Winches
Arrowhead Winch
Arrowhead Winch Inc. engineers and manufactures winch, hoist and gear systems under the BRADEN, CARCO and Gearmatic brand names.
December 9, 2025
Rental Business
Eye On Rental: Maximizing Your Rental Company's Performance
Detmer Consulting Inc.
Key areas equipment and rental businesses can focus on to get a jump start on the 2026 season.
December 9, 2025
Lifting Equipment
Bravi Launches Leonardo HD 430 for Safer, Higher Low-Level Access
Bravi Platforms
Bravi Platforms introduces the Leonardo HD 430, a compact, stable low-level access platform with a 6.3 m working height, designed for indoor construction, industrial maintenance and facility management.
December 1, 2025
Loaders
Manitou Group Names Boehler President of North America Region
Manitou North America, LLC
Boehler will lead Manitou Group's efforts to strengthen its position in the North American market through its Gehl and Manitou brands.
November 21, 2025
Industrial Forklifts
UniCarriers Forklifts Releases New BXCQ Series Electric Lift Trucks
UniCarriers Forklift
UniCarriers Forklifts has introduced its new BXCQ Series of electric forklifts, designed for improved reliability, efficiency and a lower total cost of ownership.
November 13, 2025
Lifting & Material Handling
JLG Expands Rotating Telehandler Line with New R13100 Model
JLG Industries Inc.
JLG Industries has updated its rotating telehandler lineup, adding the R13100 model with a 13,200-lb capacity, 97-ft lift height and standard ClearSky Smart Fleet connectivity.
November 8, 2025
Apps
Genie Launches AI Chat Tool to Streamline Equipment Support and Troubleshooting
Genie Lift
Genie introduces an AI-powered chat agent to help technicians and fleet managers quickly access service and troubleshooting information through the MyGenieLift portal.
November 8, 2025
Telescopic Handlers
Terex Launches TRX Series Telescopic Aerial Devices at 2025 Utility Expo
Terex Corporation
Terex unveiled the TRX Series, a new line of telescopic aerial devices offering increased lifting capacity, payload and efficiency for utility and trouble truck applications without requiring a CDL.
October 31, 2025
Rental Business
Registration Opens for The ARA Show 2026
American Rental Association (ARA)
It's time to register and start working up plans.
October 31, 2025
Boom Lifts
LGMG Unveils New Aerial Work Platforms and Forklifts at Global Customer Festival
LGMG North America, Inc.
LGMG launched new aerial work platforms and forklifts, including the T56JE-2 electric telescopic boom, during its first Global Customer Festival in Jinan, expanding its lineup to 60 meters.
October 28, 2025
Vertical Lifts
How the LGMG Relaunch Affects Equipment Rental Companies
LGMG North America, Inc.
A Q&A with Craig Paylor, the new president of LGMG North America.
October 20, 2025
Lifting & Material Handling
Caterpillar Launches MH3295 Material Handler for Heavy-Duty Applications
Caterpillar - Cat
The new Cat MH3295 Material Handler delivers long reach, advanced hydraulics, and integrated technologies for barge, scrapyard and heavy material handling jobs.
October 16, 2025
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