BKT USA Names New Marketing Manager

Leigh Johnston will be responsible for all marketing activities including brand building, planning trade shows and customer events, managing the sponsorship of Monster Jam, product advertising, and promotional campaigns.

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BKT USA Inc. and BKT Tires Inc. announce the appointment of Leigh Johnston to the role of marketing manager for BKT USA Inc. 

She will be responsible for all marketing activities including brand building, planning trade shows and customer events, managing the sponsorship of Monster Jam, product advertising, and promotional campaigns.

We are very thrilled to welcome her to our BKT team in USA as she brings with her a wealth of experience and knowledge of marketing, says Rajiv Poddar, joint managing director of Balkrishna Industries Ltd.

Leigh is a graduate of Ohio State University in journalism and communications and has worked on her masters in business from Wright State University. She worked at Trelleborg Wheel Systems Inc. for four years in both communications and sales capacities and has prior marketing experience in the insurance industry. 

Leigh is very active in her community and resides in Canton, OH with her four sons. She can be reached at leigh.johnston@bkt-tires.com and #330-819-0996.

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